Description

A quick-reference page for the moment right before you hit send. Run down the list. You don’t need all seven, even one is often enough.

WHAT’S INSIDE

1. What thought are you actually trying to get across?
2. Is this thought about them, or about a story you’ve built about them?
3. Would this thought still feel true in an hour?
4. What thought are you hoping their response will fix?
5. Is there a version of this thought that is honest without being sharp?
6. What would you think about this message if you received it?
7. Is sending this actually the next step, or just the fastest one?

Delivered as a digital PDF, ready to download and print.